Marketing Strategy

Marketing Strategy by CBSeptember 16, 2020

Startup Marketing and Covid-19

In this world overwhelmed with uncertainty, if you are reassessing your marketing priorities, you aren’t alone. According to a CMO Survey, “Many companies observe lower likelihood to buy (67.2%) and [an] unwillingness [on customer’s behalf] to pay full price (43.3%).” Should you pay for that expensive LinkedIn campaign when customers are skeptical of spending money? […]

Marketing Strategy by CBMay 15, 2018May 26, 2020

Growth Marketing: Questions to ask yourself

What do you mean by growth? As a Growth Marketing Consultant, whenever I ask my clients this question, they usually get perplexed. A: Growth means I want to grow, move ahead, and make more money. How hard it is to get? Q: Very well, seems like you are clear. So, you must have thought of […]